WeChat Official Account Management

WeChat Official Account Management

WeChat Official Account Management

Grow in China

Grow in China

Expert WeChat Official Account setup, management & marketing for global brands. Verified accounts, content strategy & growth. Get your free audit now.

Expert WeChat Official Account setup, management & marketing for global brands. Verified accounts, content strategy & growth. Get your free audit now.

  • Marketing and Creative

  • Product Promotion and Launch

  • Brand Visual Identity

  • Qilive Visual Ideation

  • Brand 0-1 Development

  • Branding and Campaign

Trusted by industry leaders

Why WeChat Matters

Why WeChat Matters

Why WeChat Matters

With over 1.3 billion active users, WeChat is not just a messaging appit's China's digital ecosystem. For global companies, a strong WeChat presence is key to local credibility, customer engagement, and sustainable growth.

What We Offer

What We Offer

What We Offer

Everything You Need to Succeed on WeChat — in One Place

Phase 1

Activation

Official Account Registration & Setup

We handle company verification, business licensing, and ensure compliance with Tencent's policies.

Phase 1

Activation

Official Account Registration & Setup

We handle company verification, business licensing, and ensure compliance with Tencent's policies.

Phase 1

Activation

Official Account Registration & Setup

We handle company verification, business licensing, and ensure compliance with Tencent's policies.

/001

Localization

Localization-First Brand Content Strategy

We go beyond translation — we reposition your messaging for Chinese users. Tone, visuals, storytelling and even product presentation — all adapted to local context while staying brand-consistent.

/001

Localization

Localization-First Brand Content Strategy

We go beyond translation — we reposition your messaging for Chinese users. Tone, visuals, storytelling and even product presentation — all adapted to local context while staying brand-consistent.

/001

Localization

Localization-First Brand Content Strategy

We go beyond translation — we reposition your messaging for Chinese users. Tone, visuals, storytelling and even product presentation — all adapted to local context while staying brand-consistent.

/002

Planning

Content Calendar, Copywriting & Publishing

We plan, write, design and publish your WeChat posts, with a monthly calendar aligned to product launches, Chinese holidays, and key cultural moments.

/002

Planning

Content Calendar, Copywriting & Publishing

We plan, write, design and publish your WeChat posts, with a monthly calendar aligned to product launches, Chinese holidays, and key cultural moments.

/002

Planning

Content Calendar, Copywriting & Publishing

We plan, write, design and publish your WeChat posts, with a monthly calendar aligned to product launches, Chinese holidays, and key cultural moments.

/003

Engagement

Community Growth & Mini-Campaigns

From QR code campaigns and giveaway mechanics to influencer integrations and mini-programs — we design growth touchpoints that are native to Chinese user behavior.

/003

Engagement

Community Growth & Mini-Campaigns

From QR code campaigns and giveaway mechanics to influencer integrations and mini-programs — we design growth touchpoints that are native to Chinese user behavior.

/003

Engagement

Community Growth & Mini-Campaigns

From QR code campaigns and giveaway mechanics to influencer integrations and mini-programs — we design growth touchpoints that are native to Chinese user behavior.

/004

Optimization

Tracking, Analytics & Transparent Reporting

Monthly performance reports with clear metrics — views, shares, followers, conversions — and strategic advice on how to optimize based on results.

/004

Optimization

Tracking, Analytics & Transparent Reporting

Monthly performance reports with clear metrics — views, shares, followers, conversions — and strategic advice on how to optimize based on results.

/004

Optimization

Tracking, Analytics & Transparent Reporting

Monthly performance reports with clear metrics — views, shares, followers, conversions — and strategic advice on how to optimize based on results.

Trusted by industry leaders. Hear what clients are saying about Process.

MOSO has been a reliable partner in employer branding for four years. Their professionalism, creativity, and consistent support have helped us attract top talent and enhance our brand presence. We highly value their commitment to delivering exceptional results

MOSO has been a reliable partner in employer branding for four years. Their professionalism, creativity, and consistent support have helped us attract top talent and enhance our brand presence. We highly value their commitment to delivering exceptional results

MOSO has been a reliable partner in employer branding for four years. Their professionalism, creativity, and consistent support have helped us attract top talent and enhance our brand presence. We highly value their commitment to delivering exceptional results

Anita Liu

Talent Branding Manager at Deloitte

Talent Branding Manager at Deloitte

We can't express enough how grateful we are for Process. Their designs have completely transformed our online presence. The variety and exceptional quality are truly remarkable. It feels as if we have a personal designer who understands our needs perfectly.

We can't express enough how grateful we are for Process. Their designs have completely transformed our online presence. The variety and exceptional quality are truly remarkable. It feels as if we have a personal designer who understands our needs perfectly.

We can't express enough how grateful we are for Process. Their designs have completely transformed our online presence. The variety and exceptional quality are truly remarkable. It feels as if we have a personal designer who understands our needs perfectly.

Adia Wang

Head of Operations at CMC Capital Partners

Head of Operations at CMC Capital Partners

MOSO’s team perfectly captured our brand vision, delivering impactful creative solutions. Their seamless communication, strategic input, and attention to detail ensured top-tier project outcomes that resonated across our campaigns.

MOSO’s team perfectly captured our brand vision, delivering impactful creative solutions. Their seamless communication, strategic input, and attention to detail ensured top-tier project outcomes that resonated across our campaigns.

MOSO’s team perfectly captured our brand vision, delivering impactful creative solutions. Their seamless communication, strategic input, and attention to detail ensured top-tier project outcomes that resonated across our campaigns.

Sarah Wu

Creative Lead, Concordia Shanghai

Creative Lead, Concordia Shanghai

The MOSO team brought our brand story to life with vision and precision. Their initiative and strategic recommendations elevated our mission statements and brand image, helping us achieve our communication goals with clarity and impact.

The MOSO team brought our brand story to life with vision and precision. Their initiative and strategic recommendations elevated our mission statements and brand image, helping us achieve our communication goals with clarity and impact.

The MOSO team brought our brand story to life with vision and precision. Their initiative and strategic recommendations elevated our mission statements and brand image, helping us achieve our communication goals with clarity and impact.

Li Wang

Chief Executive Officer, United InnoMed

Chief Executive Officer, United InnoMed

Questions? Answers.

Why does my business need a WeChat Official Account in China?
Why does my business need a WeChat Official Account in China?
Why does my business need a WeChat Official Account in China?
What’s the difference between a service account and a subscription account?
What’s the difference between a service account and a subscription account?
What’s the difference between a service account and a subscription account?
Can a foreign company register a WeChat Official Account?
Can a foreign company register a WeChat Official Account?
Can a foreign company register a WeChat Official Account?
What exactly does your management service cover?
What exactly does your management service cover?
What exactly does your management service cover?
What are the best digital marketing strategies for B2B companies in China?
What are the best digital marketing strategies for B2B companies in China?
What are the best digital marketing strategies for B2B companies in China?
How do I attract followers to my account?
How do I attract followers to my account?
How do I attract followers to my account?
Is WeChat enough, or should we consider other platforms?
Is WeChat enough, or should we consider other platforms?
Is WeChat enough, or should we consider other platforms?

Ready to Scale Your Business in China?

Partner with MOSO for Business Success

Expert-led branding, entry, and growth solutions designed for the Chinese market.

©2025 Brownstone Brands LLC. All Rights Reserved.

All rights reserved

Partner with MOSO for Business Success

Expert-led branding, entry, and growth solutions designed for the Chinese market.

©2025 Brownstone Brands LLC. All Rights Reserved.

All rights reserved

Partner with MOSO for Business Success

Expert-led branding, entry, and growth solutions designed for the Chinese market.

©2015-2025 Brownstone Brands LLC.

All rights reserved