WE CRAFT YOUR
BRAND VISION

MOSO Branding & Creative is specialized in Brand Innovation, Brand Design,
and Brand Communication. We provide Strategy, Design, and User Experience services with straightforward methods and a stress-free workflow.

OUR BELIEFS

MOSO will help you define your long-term business goals while building, testing, and improving logical brand experiences and digital products. At MOSO, we pride ourselves in providing clients multi-disciplinary and cross-cultural solutions to meet the needs of carefully selected target audiences.

WHAT WE OFFER

Strategy

Brand Positioning
Brand Messaging
Naming
Brand Big idea

Design

Logo development
Visual Identity
Advertising campaigns
IP creation
Packaging and retail design
Content production
Animation
Video editing

Experience

Motion Identity
Environmental branding
Employer branding and management
External communication campaigns
Internal Corporate communications

OUR WORK

Brand Innovation:
United InnoMed

United InnoMed is the global leader in novel device therapies and solutions for heart failure that has obtained financing for entrepreneurship. We are responsible for the company’s 0-1 corporate brand innovation, including corporate Brand strategy, Brand Visual Identity, and office (3,000 square meters) environmental design. As a result, we have tailored an international cutting-edge medical device corporate image for the client, laying a solid foundation for the future development of the company.

Brand Innovation:
Secret of Clean

Delicate laundry cleanser client: Secret of Clean found MOSO to help them achieve Brand 0-1 creation. We helped the brand with Consumer Insights, Brand Strategy, Logo development, Product design, and Visual Identity development. The brand’s high-cold minimalist style breaks the general tonality of similar products on the market, making it stand out with a strong memorable style and competitive pricing.

INSIGHTS

The New Technology for Branding in 2023: Get Ahead of the CurveDecember 1, 2022
The future of branding is changing rapidly, and business owners need to stay on top of these changes if they want to stay competitive. Here’s what you need to know about the future of branding, along with some examples of companies that are successfully employing these strategies today. What are consumers expecting from brands? 1.Continue reading “The New Technology for Branding in 2023: Get Ahead of the Curve”
Why “Made in China 2025” is not a threat to the globe? MOSO’s perspective on new Chinese Brands for future marketsNovember 11, 2022
Critics and the truth of “Made in China 2025” The Chinese government has launched “Made in China 2025”, a state-led industrial strategy that seeks to make China dominant in global high-tech manufacturing. The program aims to use government subsidies, mobilize state-owned enterprises, and pursue intellectual property acquisition to catch up with—and then surpass—Western technological prowess inContinue reading “Why “Made in China 2025” is not a threat to the globe? MOSO’s perspective on new Chinese Brands for future markets”
The MOSO way of working on Employer BrandingNovember 10, 2022
Through years of relevant work, testing, and improvement, we know that if we follow these guidelines, it will bring our clients a powerful employer brand that we have always dreamed of and an employer that candidates and employees deeply wish for. When we assist clients with the Employer Branding (EB) process, everything we do willContinue reading “The MOSO way of working on Employer Branding”